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Four Sessions to Attend at French Touch Dreamin’


If, like us, you’re counting down the days until French Touch Dreamin’ then I can guarantee that you’ll be in for a treat next week. It’s set to be one of the biggest community led events to hit Paris, and trust me, we’ve got our swag bags ready!  Everyone loves a good old freebie but that’s definitely not the only reason we’re going to this jam packed, Salesforce-tastic event. So, how much can you fit into a day? Well, we’ve come up with the top 4 sessions to attend at French Touch Dreamin’.

1) Keynote

There’s no better way to start off a Salesforce event than with a good old Keynote. With talks from Salesforce’s very own Shawna Wolverton, Ludovic Ulrich and Wade Wegner, there’s no doubt that you’ll leave brimming with enough information to impress even the most certified of Salesforce admins.

2)  Trailhead Contest

trailhead-contestDid you even go to a Salesforce event if you didn’t spend half of it playing Trailhead? This addictive interactive resource has completely redefined the way professionals use Salesforce and we love it. Forget certifications, the new (socially acceptable) way to brag is by showing off and comparing badges. It’s always nice to be rewarded when you’ve done well and Trailhead is the way to do this. 

3) Information Sessions

Salesforce is constantly being updated and at times it can be slightly overwhelming. 5 years ago say the word “Einstein” and you’d hear the equation E=mc^2 muttered into a conversation somewhere… Fastforward to now and Einstein is often associated with Salesforce’s artificial intelligence platform. Crazy, right? Artificial intelligence is only going to get bigger so where’s the harm in learning about it’s impact now (while it’s not too difficult to understand). With this being said, there’s no better place to learn about Einstein than at a Salesforce event like during, Francois Lopitaux’s “Add Intelligence to any Salesforce App with Einstein Discovery” talk.

4) After Party

We’ve heard that the French can hold one hell of a celebration so you’ll be seeing us at the after parties of all after parties on the 14th September! Salesforce events can get exhausting but there’s no better way to end the day than with an opportunity to get to know a few of the attendees.   Be sure to catch the Ebsta team in the city of light!


Hiya! I’m Dayo, the Marketing Communications Assistant at Ebsta. I’m a keen tweeter and blogger who you’ll probably find writing about anything Salesforce related.