Skip to content

How to pick the perfect LinkedIn profile picture


LinkedIn Picture
Sales and Marketing
It only takes 7 seconds to make a first impression, so don’t waste a chance. You wouldn’t turn up to a job interview in your scruffiest trainers and comfiest hoody, so why is your LinkedIn account any different? For this blog post we will be looking at the how to pick the perfect LinkedIn profile picture and why it’s easy to get it wrong.

The basics

You can start by changing your photo through clicking the ‘edit’ button on your profile. Following the camera sign on the profile picture and subsequent instructions, you can upload a new photo.

The headshot

The profile picture thumbnail isn’t very big, so make the majority of it your face, neck and shoulders. The plan is to become recognisable, make your face the priority, not your tie! LinkedIn isn’t the place for a selfie, ask a friend to take the headshots, they don’t need to be a professional, just someone that you trust to get a good photo.


Keep it simple, crazy backgrounds, pets or posters really don’t present a professional image. Choose a bright and plain space to have your photo taken, avoid including anything that might be distracting.

Dress code

What would you wear to work? LinkedIn is the virtual equivalent of networking at a trade show, dress professionally.

Keeping up to date

With more and more networks opening every year, requiring yet more profile pictures, it’s important to maintain consistency. Using one photo for all of your profiles makes you more recognisable, as well as organized. Forget using old photos that make you look younger, they only make meeting in person a surprise. It is key to remember the difference between online profiles. The content that’s popular on Twitter and Facebook isn’t the same as LinkedIn so make sure you know the difference. Be sure to check out the rest of our content in this series and optimise your LinkedIn profile. Once you’re done supercharging your account, head over to our LinkedIn Integration for Salesforce page and find out how Ebsta puts CRM inside the biggest professional network.

Dominik Kondziela

As part of the marketing team at Ebsta, I help write and publish our online content. From Slideshares to blog posts and tweets, we share our wide knowledge in CRM adoption and sales productivity.

Related Posts