There are an estimated 300 million Linkedin users worldwide. From marketers and accountants to recruiters and engineers, it’s the perfect place to make connections. However, it can be a bit difficult getting set up, so that’s why we created our series of Linkedin blogs. We showed you how to add a profile picture
, manage endorsements
, write your headline
and publish rich media
. But creating a kick-ass profile won’t build your network on it’s own. How can you meet people in your industry and raise your profile to the next level? In this blog we are going to look at the best ways to make Linkedin connections.
It’s a social network! Share and ‘like’ the articles you’re reading, show what your interested in. Whether it’s a Slideshare of sales tips or just a news article it’s important to embrace the social side of LinkedIn. Sync your Twitter account to create a more holistic online profile. It’s important to remember that people make connections with active users, so get involved.
Looking for people in a certain industry? LinkedIn groups are a great place to look for specific professionals. Whether it’s Content marketers in London or IT managers in Mumbai there are thousands of groups you can join. They’re packed with discussions and events making them a great place to make connections. Just use the advanced search to find the right groups in your industry.
LinkedIn isn’t just a catalogue of profiles; you can also find company pages. Jam-packed with information and employee connections, they are a great place to build a network. Whether you’re researching prospects or looking for a new job, a company page is a great way to find like-minded professionals.
Adding every user within sight isn’t going to help, you may end up with thousands of contacts, but are they actually useful? Linkedin success lies with credible relationships built through sharing.
Be sure to check out the rest of our content in this series and optimise your LinkedIn profile.
Once you’re done supercharging your account, head over to our LinkedIn Integration for Salesforce
page and find out how Ebsta puts CRM inside the biggest professional network.