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Sales lessons from Hollywood

 

Sales and Marketing
It’s Friday, so chill out and reflect on the week. What went well? What didn’t? This week we have collected a few clips from TV shows and films that we think provide good lessons for working in sales. So sit back and see how the folks in Hollywood do it.

“Cold calling” The Pursuit of Happyness

The odds are stacked against Chris Gardner as he chases down a job at a top broker agency in The Pursuit of Happyness. Strapped for time he looks to cut corners and smooth his process. In this clip we see how he gets ahead of the competition by working smarter. We aren’t suggesting you should stop drinking water like Chris but this scene shows how having the best workflow, gets your productivity higher.

“It’s toasted” Mad Men

There are plenty of lessons to be learnt from Mad Mens lead character, Don Draper. Whether it’s selling lipstick, airlines or beer, he knows exactly how to communicate with the consumer. In this scene he explains how to differentiate your product from the competitor. Focus on what makes you different not always what makes your competition worse. If there is an obstacle, don’t worry, everyone else might have the same problem!

“Close the deal” Boiler Room

This clip is quite literally a lesson in selling. From highlighting the importance of questions to knowing your answers and opportunities. “There is no such thing as a no sale call. A sale is made on every call you make. Either you sell the client some stock or he sells you a reason he can’t.”

“ABC” Glengarry Glen Ross

Last and certainly not least, it wouldn’t be a list of sales lessons from Hollywood without including this clip. “ABC, always be closing”. Here at Ebsta we don’t just share awesome videos, we also build great apps, so check out our Ebsta integration of Salesforce in Gmail and LinkedIn. Our plugin puts your CRM inside your natural work environments so you can make better, more informed decisions. If you haven’t already, check out our twitter @ebstahq and SlideShare page for more tips.

Dominik Kondziela

As part of the marketing team at Ebsta, I help write and publish our online content. From Slideshares to blog posts and tweets, we share our wide knowledge in CRM adoption and sales productivity.

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