Businesses are changing the way they use Salesforce
The customer demands it. See what that means for your business.
Impacts Include
Discover the biggest challenges, opportunities, changes and demands of Salesforce from around the globe.
Customers are more informed than ever, have higher expectations and a growing number of channels to engage across.
Their decision making has changed. It’s no longer linear. Businesses need to build journeys that reflect this and meet customers with what they want, where, and in the way they want to engage.
The single most important output of Salesforce will be in the superior experience that it enables businesses to create for their customers. Across connected, consistent and dynamic journeys.
Dan Remedios
Chief Growth Officer, Ebsta
