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What is rich media? How can you add it to your LinkedIn profile?

 

what is rich media
Sales and Marketing
Rich media is interactive, exploratory or descriptive visuals that help to explain something. If a picture tells a thousand words then rich media tells a story. LinkedIn has the capability to showcase the best of your work, in a way that is not just descriptive but visual. A portfolio is no longer just the staple of a creative professional, now everyone can upload and present their work. Not quite sure where to begin? Don’t panic, we have a few tips to help you choose the right work and how to add rich media to your LinkedIn profile.

The basics

You can start adding media to your profile by hitting the ‘edit’ button. A space to ‘upload’ material will appear in the summary and experience sections, then just choose your file. Make sure the file you choose is compatible with this section and that it’s no more than 100 MB. Now that you know the parameters, it’s time to choose your best bits.

Types of work

You don’t have to be an artist to showcase what you do and how well you do it. Sure, if you work in finance, it’s not a good idea to upload company spreadsheets. From videos and images to documents there is a wide range of content you can share. Maybe there was a presentation you are particularly proud of or a project that has defined your career. Struggling to pick something specific? Just check out these examples in this LinkedIn Slideshare. It’s key to remember that this content is a reflection of you as well as the company you represent. Be sure to get permission before using any material that’s related to, or owned by, other members. Make your LinkedIn profile stand out with content that only you can boast. Be sure to check out the rest of our content in this series and optimise your LinkedIn profile.

Dominik Kondziela

As part of the marketing team at Ebsta, I help write and publish our online content. From Slideshares to blog posts and tweets, we share our wide knowledge in CRM adoption and sales productivity.

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