Ebsta provides practical data management tools to assist you with your Salesforce GDPR compliance. Companies have a number of responsibilities under GDPR and Ebsta can help you to ensure that high risk data is centrally managed, understood, maintained, minimised and serviced as it needs to be.
Ebsta can be efficiently deployed to give you peace of mind that two of your major front office systems are de-risked allowing your users to continue their jobs only using the data they have the rights to use.
Company email systems contain a huge amount of personally identifiable information that is not centrally managed in your CRM system. If it is not managed it cannot be controlled.
End users pose one of the largest data protection breach risks within a business. Leaving personally identifiable information available to them that you are not aware of puts your business at risk.
Ebsta mines company email providing you a true view of all the individuals the business has interacted with and allows all data to be centrally managed in your CRM.
Now Ebsta has a consolidated view of the individuals locked in email systems it now highlights missing and out of date records. Now all your records up to date, a regulatory responsibility, which has the added bonus of improving your business intelligence and ensuring that all users and ancillary systems are taking advantage of the most up to date information.
This not only helps with your day to day efficiencies but assists in making your opt-in initiatives as effective as they can be.
Once you have all your high risk data under management it is imperative to understand what that data is and the rights you have over it.
Ebsta provides data grouping tools that allow you to cohort all your data based on the rights you have over the data. With the data grouped, Ebsta sets alarms based on both retention periods and engagement levels providing on-going health check RAG status of all your data cohorts displaying data records that are shortly going to need to be minimised and those that need minimising.
Ebsta takes security and privacy very seriously. Being a UK Ltd company we are governed by UK and EU data protection laws. Please see our GDPR and security pages for more information.
To find out more about how Ebsta can help your organisation on the road to Salesforce GDPR compliance, please get in touch.