The Role of Content, People and Processes in Driving Predictable Revenue Growth, with Emil Dyrvig, Chief Revenue Officer at Templafy
As CRO, Emil drives Templafy’s revenue teams, helping its customers solve a lack of content infrastructure, aligning workforces and enabling employees to create on-brand, compliant and high-performing business content faster. Emil previously served as the head of Global Accounts & Partnerships at Dropbox and held the role of Key Account Manager at L’Oreal.
- Emil’s LinkedIn
- Templafy’s Website
- The Qualified Sales Leader by John McMahon
- Templafy’s Content is Everything Report
Show Notes
00:22 – 01:58 – Emil’s Journey with Templafy
02:49 – 04:16 – Emil’s Journey to Chief Revenue Officer
05:11 – 08:44 – How to go-to market as an Unknown company
09:17 – 10:54 – Selling change and value to customers
14:02 – 18:35 – Guide to hiring the right people
19:35 – 22:38 – Traits to look out for when making hiring decisions
23:13 – 24:21 – How to structure a company to achieve predictable revenue
24:30 – 27:33 – Challenges and approaches to defining and solving customer pain points
28:06 – 38:35 – The role of content in driving revenue
39:13 – 40:00 – Emil’s book recommendation – John McMahon’s The Qualified Sales Leader
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