Guide.

Expand your sales knowledge with the latest analysis and expertise from high-performing sales teams.

7 Secrets to Successful Pipeline Health

Discover how to successfully manage your pipeline health in  7 easy steps 

B2B Sales Benchmark Report 2021: Insights from $100bn

Predictable revenue growth cannot be achieved overnight. It stems from a single belief: making one small, impactful change can make a big difference over time. The compounding effect of multiple small improvements creates a sustainable system, leading to greater overall performance, which is designed to grow exponentially. Understanding your revenue stream lies at the heart…

What is RevOps?

Revenue Operations (otherwise known as RevOps) aligns the functions of marketing, sales and customer success across the customer lifecycle in order to drive revenue growth. This is the practice of integrating teams, technology, and strategy to build a revenue machine. Traditionally, each department operates in isolation, with each reporting into their own head of department….

A Tactical Guide to Account-Based selling

Gone are the days where companies cast wide marketing nets into the sea to hook just about any fish. With Account-Based Selling (ABS), marketing and sales substitute the large net for a harpoon that’s tailored to catch the prized fish: high-value accounts and attractive logos. ABS is a highly personalized customer engagement strategy in which…

Introducing Ebsta’s new Revenue Intelligence

Learn how Ebsta’s newly-launched Revenue Intelligence Platform helps sales teams improve forecasting accuracy, identify pipeline at risk faster and optimizes sales performance.

Salesforce Usage Report 2020: Revenue growth in the age of customer experience

In a new decade, businesses will use Salesforce differently. The customer and how they buy demands it. Customers are more informed than ever, have higher expectations and a multiplying number of channels to engage with your business across. They are increasingly self-educated in the buying process, with Gartner suggesting that only 17% of b2b sales…

Impact of COVID-19 on Sales: What comes next?

Many business owners will remember facing global financial downturns. Whether it was the 2008 financial crash, the dot.com bubble bursting, or the stock market collapse on Black Monday. Others will be staring at this without that experience and searching for a foothold to combat the slump in sales and confidence. This is not an unprecedented…

COVID-19 Roundtable: What comes next for sales?

We recently published a report based on the insights of 100 sales leaders from across the world.  Now, we brought five of those leaders together to discuss: The initial impact of COVID-19 on revenue. What the new normal looks like for sales. Demonstrating sales leadership during COVID-19. How to forecast in uncertainty. Where businesses can…

Unlock Customer Data and Close More Deals

Data Quality not only includes missing contacts, but also the degradation of Data Quality over time. Companies are looking to leverage this to not only drive revenue, but to better understand their customers and decrease retention. With Ebsta Team, companies are able to capture and process more data than ever before. With the right tools and…

How to Boost Productivity and Sell Smarter

We recently launched a new product, Ebsta’s Inbox for Outlook. This sales-enablement tool helps to boost your productivity and sell smarter directly from your Inbox. We’re thrilled to provide you with an in-depth walkthrough of the new features. Here’s what you can learn: How to view Salesforce records from Outlook Best practices on how to enrol…

Work Faster and Optimize the Customer Experience with Intelligent Sales Automation

Technology is evolving faster than ever, customer expectations are changing and companies are finding new ways to engage with them. Today’s customers demand modern experiences — they expect omni-channel contact ability, conversational self-service interfaces and fast seamless resolutions. Automated customer engagement is opening new avenues of opportunity for companies to better their customer experience. Join…

How to Maximise Revenue at Every Funnel Stage with Ebsta Score

At Ebsta, we believe in the Power of Relationships, and the need to understand client engagement. We do this through accurate insights to create deeper and more meaningful connections with the right contacts at the right time. Like all companies, accurate forecasting, sales and client retention rates are key to increasing sales and achieving a net negative churn. Which…