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The legacy of sales and RevOps Demystified
In 2018, while working for Ebsta, Tom got the idea of enlightening sales and RevOps audiences and professionals with best practices to take their sales and RevOps structures to the next level. Consequently, he started the podcast entitled “Sales Ops Demystified” featuring team Ebsta.
Tom has hosted over 200 podcast episodes with industry leaders in the sales and RevOps space, to share their success stories, best practices, tools, processes, and techniques. This has helped thousands of professionals, including Tom, to learn and excel in the sales and RevOps sphere.
The podcast show started by the name of “Sales Ops Demystified Podcast,” but after 150 episodes it transitioned to the “RevOps Demystified Podcast”.
Since its conception in 2018, Tom has been able to witness how sales and RevOps has grown and evolved into what it is today.
Best advice from 200 episodes
Whilst every guest brought their own interesting insights, if Tom had to pick his favourite episode, it would be David O’Neill. This was the 188th episode and covered David’s 25 year journey in Sales Ops.
Tom’s key takeaway from this episode was that a healthy sales and RevOps mindset lies in understanding what the customer wants from you.
When it comes to operations, your customers are your team.
It is important to spend time with them to understand what their day to day looks like so you can identify and prioritize processes that need to be improved.
Tom’s top three outstanding guests from RevOps Demystified
- David O’Neill – David shares the secrets to success in operations
- Hank Taylor – Hank believes that the best way to up-scale below-average employees is to talk to your best reps, document what they do and say, and then share their success stories with everyone to follow the footprints
- Code Anzo – Code is a maestro in boosting sales rep productivity
As a bonus, Tom mentioned Kathy Chou! She shared invaluable insights into the world of sales enablement.
How the podcast is changing
The podcast will be transitioning from “RevOps Demystified” to the “Revenue Insights Podcast”.
Over the years, people have come on Sales Ops Demystified and RevOps Demystified to share how their careers began and how they progressed further.
The new hosts, Lee Bierton and Toni Heavey, will be taking the Revenue Insights podcast a step further!
The new podcast aims to give the audience insights that the audience can action and dive more into the specifics of Revenue Operations!
The future of sales, rev, and business operations podcasts
Tom believes that a bigger audience is starting to engage with the “operations-focused” podcasts. They are keen to learn how sales and RevOps are constantly evolving.
Recommended episodes
- 25 Years of Sales Ops with David O’Neill, Consulting Partner at RAIN Group
- Democratizing Sales Excellence with Hank Taylor, Vice President of Marketing and Revenue Operations at Vercel
- Sales Enablement in the Digital Age with Kathy Chou, SVP of Worldwide Sales Strategy and Operations at VMWare