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00:40 – 3:30 – Chris’ story at Transunion

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11:38 – 12:50 – Breaking down silos between go-to-market teams

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16:25 – 18:41 – The process for identifying what data you need, and how to use the insights from it

19:17 – 22:51 – How to simplify your CRM so sellers want to use it 

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35:30 – 38:38 – Chris’ book recommendations – Cal Newport’s Be so good they can’t ignore you and Jonah Berger’s Invisible Influence

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