Posts by Calum Morrison
Leading through the highs & lows of life in sales
In this episode, we look at the highs and lows of a career in sales, leading through a crisis, how to seek help and when leadership should intervene. We also discuss how to pick yourself up with the New Year and the challenges that success can bring.
Read MoreHow to leverage sales networks and communities
What role can sales networks and communities play in your sales strategy and how do we best engage with them?
We explore the existing communities, the business case for building your own, and how to steer your personal network into a sales conversation
Read MoreSales leadership: mindset & method
This week we’re distilling the mindset and methods behind successful sales leadership
How our thinking will change outcomes, instilling mindset in others, what corrosive looks like, and the importance of hiring.
Read MoreThe new role of technology in sales
We explore the sales tech to prioritize, how to successfully implement it, when to remove it, and what success looks like.
Read MoreEnterprise sales and account based strategies
Getting under the hood of how to map your serviceable market, create your ideal customer profile, identify the logos to pursue, and how to then gain a foothold in them.
Read MoreSales leadership and wellbeing
What is wellbeing, how does it translate to the current working conditions, and how do we ensure it’s measurable and sustainable in the current sales climate?
Read MoreSales expansion and new frontiers
The strategies to expansion and whether it’s something we should be considering in the current sales climate. Increasing headcount, advancing into new territories, and how to optimize the existing customer base.
Read MoreDeconstructing sales and revenue operations
Are we making revenue through the same channels and how has the disruption opened new avenues for businesses?
Read MorePositively impacting the sales outlook of Q4
How will sales leadership positively impact the closing three months of the year, what to prioritize, and how mindset will play a part.
Read MoreThe new fundamentals of sales forecasting
We partnered with CSO UK to look at how to forecast with thinner strips of data, the re-emerging role of gut-instinct, the science behind sales, and the importance of aligning engagement as a buyer indicator.
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