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Ebsta now integrating with HubSpot

Announcing Ebsta’s New Integration with HubSpot

Today, Ebsta launches its relationship-centric Revenue Intelligence Platform on HubSpot’s App Marketplace, helping 113,000+ HubSpot customers and partners unlock real-time relationship and deal insights to drive predictable revenue growth. Guy Rubin, CEO of Ebsta, said, “We’re delighted to announce our integration with HubSpot’s CRM platform. With Ebsta’s Revenue Intelligence Platform…

Ebsta now integrating with HubSpot

Announcing Ebsta’s New Integration with HubSpot

Today, Ebsta launches its relationship-centric Revenue Intelligence Platform on HubSpot’s App Marketplace, helping 113,000+ HubSpot customers and partners unlock real-time relationship and deal insights to drive predictable revenue growth. Guy Rubin, CEO of Ebsta, said, “We’re delighted to announce our integration with HubSpot’s CRM platform. With Ebsta’s Revenue Intelligence Platform analyzing relationships and deal insights in real-time, it has helped bring the CRM to life with actionable insights that deliver a new way of understanding what’s really driving results through the customer lifecycle. Until now, that was only available to Salesforce customers. Now, HubSpot’s amazing ecosystem can benefit from better…

Product Update: Introducing Ebsta’s Pipeline Flowchart

One of the crucial issues that our customers have highlighted with sales data is understanding “how has my pipeline changed” and “why has that happened?”. Being able to identify why a pipeline has increased or decreased or how it is trending seem simple questions to ask, but for most sales…

How to Personalize Emails at Scale

Ebsta’s cadence tool allows you to automatically trigger personalised emails and tasks, to nurture relationships with customers and ensure you never miss a follow-up. Kicking things off this year, we want to be the first to tell you that we have now made improvements to this feature to enable you…

Introducing Ebsta’s Revenue Intelligence Platform

Today, we’re launching a powerful new product that helps Sales teams to improve forecasting accuracy, identify risk and increase customer engagement. Say “hello” to Ebsta’s Revenue Intelligence Professional.  We started Ebsta with the vision of providing simple, powerful tools that help businesses engage better with their customers and make the…

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Using compound effect to build sales pipeline

Compound Effect – How Does It Impact Sales and Prospecting?

The sales process has evolved – and searching for whales has been exposed to be an inefficient strategy. Once upon a time, it was commonplace for sales leaders to be those who could sway even the most hardnosed of prospects. Nowadays, however, the vast majority of prospects can see through this charade, and with the dawn of the internet, have a wealth of tools at their disposal to make an informed decision, not just an emotional one. This has forced sales tactics to evolve, and the modern salesperson needs to be able to diagnose their prospect’s problems and focus their…

What is pipeline health – and how do you solve it when it’s at risk?

Understanding how your sales pipeline is performing is key to generating sales – without a healthy flow of leads coming into and moving along your pipeline, sales begin to stagnate and revenue begins to drop. Needless to say, sales leaders and managers need to be aware of this essential insight…

How to Build an Account-Based Selling Strategy using Revenue Intelligence

One of the key goals of B2B sales is to establish and nurture connections with target customer accounts. These connections provide the anchor points for all of your interactions going forward with that account. Now, note that we didn’t say relationships, we said connections. Relationships are what grows from the…

10 Sales KPIs You Should Be Tracking for Pipeline Performance

Understanding how your sales pipeline is performing is key to everything for sales leaders. Without being able to see what is happening and why – you can’t accurately forecast, predict revenue for the period, or, fundamentally, know if your sales process works. However, getting a strong grip on what shows…

Representation of Relationship intelligence mapping

How to Build an Account-Based Selling Strategy using Revenue Intelligence

One of the key goals of B2B sales is to establish and nurture connections with target customer accounts. These connections provide the anchor points for all of your interactions going forward with that account. Now, note that we didn’t say relationships, we said connections. Relationships are what grows from the initial contact (connections) you make with your customers; they have metrics that can be measured and show how effectively your sales team is strengthening the links your company has with key stakeholders.  So how can you use that insight to understand your prospective customers better? This is where Relationship Intelligence…

6 Steps to an Effective Account-Based Selling Strategy

Shifting to an account-based focus isn’t a new concept but there has been a bigger swing towards the strategy over the last few years. This revitalization is being driven by a few different factors but primarily there has been a bigger emphasis on customer-centricity; for many companies, this approach is becoming almost like their new…

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3 Metrics That Will Align Sales And Marketing Today

When sales and marketing are aligned and work together with cooperative goals and strategies it improves results for businesses. Revenues are increased, sales cycles are shortened, conversion rates are improved, and, most importantly, sales forecast accuracy is enhanced. But these aren’t the only metrics that should be tracked to understand and optimize your sales and…

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You’re selling to a different buyer now

…and it’s not because of COVID-19. Very few businesses have escaped the collateral impact of Coronavirus and sales fronts are reflecting that. Business survival currently means adjusting value propositions, restructuring teams, investing in critical tech, overhauling processes, and rolling out lighter commercial models. These are war-time revenue lines and when sales confidence does return –…

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How to End an Email Professionally: Sign-Offs to Use and Avoid

How to End an Email Professionally How you end an email and your email sign-offs are important. It leaves your recipient with a lasting impression of you – and you want to make sure that impression is a positive one. A professional email closing leaves the reader with a good impression of you and of your business. An unprofessional email closing has the opposite effect. You don’t want to use the same sign-off in every situation, however. Depending on the type of email you’re sending and how well you know its recipient, you can tweak your sign-off for best results….

Guide on How to Choose the Right Email Greetings

How to Choose the Right Email Greetings  Starting an email seems like no big deal, but your choice of words can have a massive impact on how the rest of your message is received. In this guide, we’ll analyze the importance of email greetings, and provide you with examples of…

Building Stronger Customer Relationships in Uncertain Times

Your customers may be on self-quarantine, but that doesn’t mean you can’t stay connected and continue providing excellent service. During this time, there are many questions that arise around how you should move forward: • Do you continue working as normal? • Should you address the situation at hand? •…

5 Tips for Managing Employees During a Crisis

In response to the uncertainties presented by Covid-19, businesses around the world are now adapting to remote working. While 70% of people globally already work remotely at least once a week, these new policies leave many employees – and their Managers – working out of the office and separated from…